A month of Instagram posts for a tea cafe
12 posts and 8 stories a month in one look: menu, deals, Friday nights and customer moments.
- Social media
- 12 posts
- Stories
Sample work
The brief
The cafe posted phone photos with no plan. Some weeks had 10 posts, some weeks none.
The challenge: A look the cafe staff can keep up with, plus a monthly plan so posting never stops.
How we got there
- 1Monthly content plan agreed on WhatsApp
- 2Post and story templates in the cafe colours
- 3Captions in English and Roman Urdu
- 4Posts delivered every Monday, ready to schedule
What the client got
- 12 feed posts a month
- 8 story designs
- Highlight covers
- Monthly content calendar
Colours and type
- Primary#7C2D12
- Accent#0F766E
- Ink#2A120A
- Background#F3E3D3
Fonts: Space Grotesk for headings and Instrument Serif for details.
The result
The feed now looks planned and the cafe posts on the same days every week. (Sample case study.)
Sample case study, no real clientReady for a brand that sells?
Send a 2-minute brief or message me on WhatsApp. I reply the same working day.