A bold logo for a printed-fabric label
A star-print mark and wordmark for hang tags, shopping bags and the Instagram launch.
- Logo
- Hang tags
- Social launch
Sample work
The brief
A new label launching its first lawn collection online needed a name mark ready in two weeks.
The challenge: A logo bold enough for a bag and fine enough to sit on a printed hang tag.
How we got there
- 1Name and audience questions
- 2Mark inspired by block prints
- 3Hang tag and bag mock-ups
- 4Launch post set
What the client got
- Logo and star mark
- Hang tag design
- Shopping bag artwork
- 6 launch posts
Colours and type
- Primary#4338CA
- Accent#E11D48
- Ink#1B1446
- Background#E9E4FB
Fonts: Space Grotesk for headings and Instrument Serif for details.
The result
The label launched on time with tags, bags and posts that match. (Sample case study.)
Sample case study, no real clientReady for a brand that sells?
Send a 2-minute brief or message me on WhatsApp. I reply the same working day.